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5 Easy (Free!) Ways to Improve Your Company Website

Running a company is hard enough without having to worry about managing its website. However, a good website is normally an indicator of a good business in the eyes of the consumer. Kick your business’ website up a notch by utilizing these 5 easy and free ways to improve your company website. Use a [...]

Staffing Your Startup: Five Types of People to Hire

Your dream has become a reality — you own your very own startup. Now, it just needs to be staffed. Hiring for a startup is definitely stress-inducing. You made this business, but you must trust other people to help run it. There is no such thing as a perfect employee. But there are certain [...]

11 Advantages of Owning a Business

Founding your own business is an exciting step into controlling your own destiny. It may sound like an intimidating venture, but nothing beats the feeling of taking a leap of faith and succeeding. After all, there must be some reason why over half a million new businesses get started every month. Whether you want [...]

Big Marketing Ideas for Small Businesses with Tight Budgets

Your product or service is by far the best in the business and you know it. The problem? Other people aren’t aware yet. You may ask: well, how do I spread the word about my amazing, life-changing product or service? The answer: marketing. There are awesome and effective marketing tactics available for every budget [...]

How Social Media Can Benefit Startup Businesses

Social media is a fast and low-cost method of marketing your new business. If you have no marketing budget you can use social media for free to post updates, general information and current events about your business. If you have a small budget, most social media platforms offer advertising where you can customize your [...]

A Guide to Building a B2B Client Base

HOW TO ATTRACT NEW CLIENTS TO YOUR SMALL BUSINESS When businesses that function by servicing other businesses, also known as B2B, are looking for new clients, their search looks different from that of a B2C (business to client) company. Bringing in B2B customers can be a difficult process for those who are not aware [...]

Helpful Apps All Small Business Owners Should Have

There are thousands of apps out there that can help your small to mid-size business hire knowledgeable candidates, stay organized, foster relationships with your customers, generate leads and even revenue for your business. Small business owners have a lot on their plate, let us make it a little easier on you with some app [...]